At Y&R, we’re no strangers to dealing with complex technical products and services. Here in the Austin office alone, we work with several tech clients like AMD, Dell and Rackspace. Communication challenges that these clients and others in the category face are ones Y&R is particularly equipped to solve, especially now that Y&R Global has launched a new Technology and Business practice. This practice leverages the institutional knowledge, resources and top talent across teams to solve communication challenges for clients in this sector.
Leading this new practice and serving as president is Joe Rivas. He’s a brilliant strategist who is putting his years of experience as WPP Global Client Leader of Dell to work in bringing complex ideas and products to life. Helping to also guide and grow this team is Jessica Post, EVP, Managing Director of the Technology and Business practice, who has made considerable contributions and impact since joining Y&R nearly three years ago.
Together they’ll collaborate with teams across Y&R and WPP’s global network to provide integrated B2B and B2C marketing solutions. We feel lucky to have top talent like Joe and Jessica leading the team and know our clients who take advantage of this new practice will too.